Ways of working with LAGO
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Senior strategic communications advisory and support.
Communications strategist Roxanne works closely with your business to review your communications, problem solve and build a model to achieve your communications objectives.
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Project-based campaigns to deliver results for your business. Usually 3-6 months in duration.
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Proactively delivering all of your communications activity, and managing reactive needs as well. Proactive means building plans and identifying opportunities, and reactive, handling inbound interest.
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As required training support for media and content optimisation.
Narrative Development
Define your point of difference and capture your story. A strong corporate narrative is a touchstone document that leads all of your communications - internal and external.
Narrative development
Key messaging
Issues forecasting
Communications Strategy
Build a strategic plan that uses communications and PR to achieve your objectives. We map out how to tell your story, with what tactics, on which channels over time.
Objective setting
Audience review
Channel planning
PR & Media plan
Social media plan
PR & Media
Harness the power of media to build your reputation and drive awareness for your brand. Support purchaser due diligence by building a discoverable index of positive coverage.
Press office
Corporate profiling
Issues management
Media events
Partnerships
Copywriting
From website copywriting to advertorial, blogs and social media, LAGO produces copy that turns heads - and we do it quickly.
Blogs
Advertorials
Awards submissions
Customer testimonials
Social Media
A front door to your business, social media leaves an impression. LAGO crafts compelling content to share your brand story or property project on LinkedIn, Facebook and Instagram.
Content calendars
Content creation and upload
Community management
Media & Content Training
The people who have the greatest impact on your brand are your own. LAGO’s training upskills your teams to help them identify what’s interesting, and deliver a solid media performance.
Media training
LinkedIn optimisation
Policy development